← Back to Blog|April 15, 2025|8 min read

Wednesday Addams Makeup: Channeling Netflix’s Most Iconic Gothic Look

Emma Johnson
Emma Johnson
Celebrity & Pop Culture Makeup
Wednesday Addams Makeup: Channeling Netflix’s Most Iconic Gothic Look

With its goth-meets-modern aesthetic, her signature style has evolved from costume to cult-favorite—transforming how Gen Z and Millennials approach dark beauty. It’s not just Halloween makeup; it’s year-round attitude.

Key Features of the Wednesday Addams Look

  1. Flawless, Matte Skin: Pale but polished. Think velvet-finish foundations and minimal shimmer.
  2. Deep, Hollow Eyes: Smudged black liner and shadow for that mysterious intensity—without going full raccoon.
  3. Fierce Brows: Naturally shaped but slightly arched to frame the gaze.
  4. Muted Lips: Mauve, brown, or greyish berry tones—matte, blurred, or bitten.

How to Recreate the Look

  1. Base: Use a matte primer and pale full-coverage foundation. Set with translucent powder.
  2. Eyes: Blend charcoal and deep purple shadows into the crease. Line the waterline with black kohl.
  3. Lashes: Keep them defined, not overly dramatic. A single coat of lengthening mascara is enough.
  4. Lips: Apply a matte mauve lipstick and blot for a lived-in, brooding effect.

Must-Have Products for Wednesday Glam

  • Fenty Beauty Pro Filt’r Soft Matte Foundation
  • Urban Decay Naked Smoky Palette
  • NYX Epic Ink Liner
  • KVD Beauty Everlasting Liquid Lipstick in “Lolita”

Why the Look Works

Wednesday Addams makeup offers balance: it's dark without being overpowering, soft but defined. It blends vintage goth with modern minimalism, making it wearable beyond the spooky season. The vibe? Haunted elegance.

Final Thoughts

Channel your inner outsider with Wednesday Addams’ iconic Netflix look. Whether you're embracing your dark side or just want to try something moody and mesmerizing, this trend proves that weird—and wonderfully gothic—is beautiful.

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